Turn cannabis marketing ideas into ready-to-use, compliance-aware campaigns.
Asterisk is the marketing-execution layer for dispensary operators, built by an operator who runs dispensary marketing every day. Tell it the move you want to make. Get back finished, channel-ready copy, flagged safe for your state and platform.
You have the ideas. The rules keep you stuck.
Every state writes its own cannabis ad rules. Then Meta, Google, and the carriers add theirs on top, and change them without warning. So the safe move becomes do nothing, and growth stalls. The operators who win know exactly what they can do, and have the tools to do it fast.
Not a chatbot. A marketing-execution system your team keeps.
You ask for a marketing move. You get the finished, compliant asset, in your voice, cleared for your state and platform. Not legal answers.
Promo copy checker
Run any sale or campaign idea through it first. Know before you spend whether the move is safe for your state and every platform.
GBP / local-SEO posts
Google Business Profile posts that drive foot traffic and local rank without getting your listing suspended.
SMS campaign builder
Text campaigns that convert and clear carrier banned-word filters, so your messages actually send.
Menu & product descriptions
Descriptions and promos with zero prohibited health claims and no compliance landmines.
Social caption risk reviewer
Instagram and social copy pre-checked against Meta's cannabis policy to protect your account from bans.
The Loophole Pivot
When a move is blocked, you don't just hear "no." You get the closest legal alternative that still drives the sale.
Plus budtender talking points · email compliance · multi-location rollout · internal SOPs. A full build gives your team every workflow, and you keep it.
Every output is operator-ready.
No raw text dump. Each asset comes back structured to ship, and to keep you safe.
Ready-to-use copy
The finished asset, in your brand voice. Paste and go.
Channel-specific versions
Tuned per platform, GBP vs SMS vs Instagram vs email.
Risk flag
Green, yellow, or red, per channel, at a glance.
Why it's safe or risky
Plain-English reasoning, naming the state rule or platform policy.
Safer alternative
The Loophole Pivot when something is blocked.
Staff-facing notes
What the team needs to run it without slipping up.
Legal review note
When to loop in counsel, and what exactly to confirm.
You asked: "Text our list about a 30% off 4/20 doorbuster."
"It's almost 4/20 - your favorites are back this weekend. Tap to see what's in store. Reply STOP to opt out."
Why yellow: "30% off" and "doorbuster" can trip carrier promo filters and some state discount rules, so the message may never send. The discount moves behind the link, the opt-out stays, and a green-flagged safer version is included alongside.
Built by an operator, not a law firm.
This isn't AI that read the regulations. It's the playbook of someone who ships compliant cannabis marketing for a living: 16+ years across regulated industries, currently running marketing for a five-location dispensary. The software is the delivery. The operating experience is the moat.
Two ways to work together.
Try the system, or build the full infrastructure your team keeps. Either way, it begins with a free state audit.
Cannabis AI Growth Infrastructure Build · 90-day sprint. Built around your brand and state. You own it.
- State-specific AI tools (every workflow)
- Content systems & campaign templates
- Compliance guardrails baked in
- SOPs and prompt libraries
- Team enablement and training
- Runs without us after 90 days
Asterisk Access · Try the core tools for a single state before a full build.
- One state coverage
- Core execution workflows
- Risk flags on every asset
- The Loophole Pivot on blocked moves
- Founding-operator pricing
Multi-state operator? MSO build pricing available. Access can credit toward a build.
Before you ask.
Which states do you cover?
The build is configured to your state's specific rules. I start from the states I run dispensary marketing in every day and extend per engagement. Put your state in the audit and I'll confirm coverage before we talk money.
Is this legal advice?
No. Asterisk flags what's risky and why, in plain English, names the state rule or platform policy, and tells you when to loop in counsel. The moat is operator experience, not a law firm. You stay in control of the final call.
Why $15K-$25K, and what do I actually keep?
The 90-day build is the real offer: state-specific tools, content systems, compliance guardrails, SOPs, and team training - and you own it. It runs without me after 90 days. Want to validate first? Asterisk Access ($149-$299/mo) lets you try the core tools for one state, and credits toward a build.
How fast is it?
The free state audit comes back within two business days. A full infrastructure build is a 90-day sprint.
Who is this for?
Single and multi-location dispensary operators who want to market aggressively without putting their Google listing, ad accounts, or license at risk.
Start with a free state audit.
Tell us your state and we'll review your current marketing against the rules, and show you exactly what's risky and what we'd fix. No credit card. No spam.