AI discovery and owned growth
Get recommended by AI. Then turn the recommendation into revenue. When a customer asks ChatGPT, Gemini, or Perplexity what to buy, being in the answer matters - but visibility without conversion is just another impression. I build the system from first recommendation to owned customer relationship, with generative engine optimization as the way in.
- Premium and regulated brands losing discovery to AI answers
- Founders who see AI search coming and want to plant a flag early
- Marketing teams that have SEO handled but not AI visibility
- Operators who want a system, not a one-off audit
Discovery. Authority. Conversion. Ownership.
Getting recommended by AI is only the beginning. The brands that win turn that recommendation into a customer relationship they actually own. I build all four stages.
Discovery
Be present when the decision starts. I benchmark how AI engines understand your category, your competitors and your brand, then find where you're recommended, ignored, or described wrong.
AI visibility audit · GEO · conversational search · product and category discoverability
Authority
Give machines a reason to trust you. Build the evidence layer AI systems keep running into when they decide which brands and sources deserve to be in the answer.
earned media · answer content · entity signals · citations · schema · reviews · expert authority
Conversion
Don't waste the recommendation. A high-intent customer arrives already half-sold. The owned experience has to finish the job instead of losing them at the door.
landing pages · CRO · e-commerce · local retail · booking · app acquisition · customer journey
Ownership
Turn borrowed discovery into an owned relationship. Move customers off platforms you don't control and into systems you do - so the next sale doesn't depend on an algorithm staying friendly.
first-party data · CRM · email and SMS · loyalty · lifecycle · apps · retention · measurement
GEO gets you into the consideration set. The rest of the system turns visibility into enterprise value.
Built by the operator planting the GEO flag.
Questions, answered
What is generative engine optimization (GEO)?
GEO is getting your brand found, cited, and recommended inside AI answer engines like ChatGPT, Perplexity, and Gemini - the way SEO gets you found in Google. As people ask AI what to buy, GEO is how you stay in the conversation instead of disappearing from it.
What is an AI visibility audit?
It's a scored read of how the major AI engines answer questions in your category - whether they mention you, how accurately, and what the specific moves are to get recommended. It's the fastest way to see where you stand in AI search.
Can you actually change how AI recommends my brand?
Yes - within reason. AI engines pull from sources they trust and content they can parse. By building the right answer pages, structured data, and authority signals, you materially improve whether and how you show up. It's influence over a system, not a guaranteed ranking.
How is GEO different from SEO?
SEO optimizes for a ranked list of links; GEO optimizes for a synthesized answer with no list at all. The tactics overlap but the target is different - you're trying to be the source the model cites, not the tenth blue link.
What does it cost?
It depends on scope. Start with the AI Visibility (GEO) Audit as a fixed-scope first project, then continue with project, hourly, or retainer work. Pricing is scoped on a free intro call - no surprise invoices.